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Pictures size

Please, make sure that pictures you use are not less than:

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Do not post blurry, uncertain pictures, dark or lit pictures. Post clear images, when you can easily understand what is pictured on them.

Do not post:

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Do post

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People

Use high-quality upfront pictures of people, where the face is visible well. Avoid pictures with human back, the ones where their faces are cut etc.

Don’t

  • Use the pictures, where the face is cropped

  • Don’t use low quality casual selfies


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Do

  • Emotional photos

  • Smiling people

  • Interesting details

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Always ensure the readability of the text.

Do not:

  • Put the text on a person’s face

  • Put the text on the not contrast background

  • Put text on the picture with a lot of details

 

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Possible: 

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Pictures placement in post

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Otherwise, the part of the picture will be cropped before you open it

Photo strategy

Info

Facebook is going to let people take more control over the images they own and where they end up. In an update to its rights management platform, the company will give some pages the power to claim ownership over images and then moderate where those images show up across the Facebook platform, including on Instagram.

Publishing photos without permission can result in strikes or monetization being disabled. 

Read more:

https://www.theverge.com/2020/6/5/21281618/instagram-photo-embed-sublicense-copyright-lawsuit-newsweek-mashable

https://www.coywolf.news/social/facebook-image-rights-manager/

Note

Some of the celebrities are not that pleased that we are using their photos. Even amateur. Even as news coverage.

Repeated Intellectual Property violation will lead to our Page being deleted!

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Our strategy

  1. Arrange agreements with local photographers and celebrities

  2. Delete old professional photos on our pagesFocus on amateur photos (not professional)

  3. Always properly credit photos , even if amateurproperly!

  4. Use photo stocks and free-to-use photos

  5. Use Getty Images

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Use photo stocks and free-to-use photos

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  1. Getty Images: https://www.gettyimages.com/

  2. Free photo stocks: https://unsplash.com/ ; https://pixabay.com/ , https://www.canva.com/photos/free/ , https://www.pexels.com/

  3. Official social media pages of government institutes. But always credit them in posts!

  4. From Flickr and Google Images:

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Arrange agreements with local photographers

So how will we get nice professional photos? We will ask local photographers for permission to use their photos.

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  • Communicate with the celebs and photographers. Try to get written permission to publish their photos on social media.

  • If the celeb doesn’t reply for a week or two - connect with their manager via email. Be persistent.

  • If the celeb refuses to collaborate with us - this is a good sign for us. At least we know whose photos to avoid.

  • We are setting high standards for all Sub-Saharan media. This is just one more step in leading the way.

Info

A list of photographers celebs to begin with: (find a tab with your project) https://docs.google.com/spreadsheets/d/13jH2oVjkWsWLwGmOwq1I0Z1E6v1hN-fOuKwy_pNo3oI/edit?uspedit#gid=sharing518958960

Save screenshots here: https://drive.google.com/drive/folders/1-U2B5etMiLALdwrhaVmx-J1Hf1QfNS7S?usp=sharing

How to ask permission?

Here you have s a template of the message (please, adapt)to the photographer:

Hello …!

My name is … and I represent … - #1 news and entertainment platform in …

We admire your latest photos, wow! Therefore, we seek your permission to share your masterpieces with our readers from time to time. Of course, we will make sure to indicate your authorship and promote you among XXX millions of our audience across Facebook, Instagram and Twitter instead.

This partnership is going to be 100% beneficial for both parties, so we hope you grant us with permission to use your amazing photos.

Looking forward to your reply.

Regards,

… from ...

Here you have a template of the message to the celebrity:

Hello …!

My name is … and I represent … - #1 news and entertainment platform in …

Our audience enjoys reading news about you and reacts amazingly every time we share it on social media. Therefore, we seek your permission to share your photos from IG and Facebook with our readers from time to time. Of course, we will make sure to indicate your authorship and promote you among XXX millions of our audience across Facebook, Instagram and Twitter instead.

This partnership is going to 100% beneficial for both parties, so we hope you grant us with a permission to use your amazing photos.

Looking forward to your reply.

Regards,

… from …